REKLINE Privacy, Data Security & Cookie Policy

This policy applies to all REKLINE customers, showroom visitors, affiliates, and online users.

🔐 1. Our Commitment to Privacy

REKLINE is committed to protecting your personal information, privacy rights, and online safety. We collect only what is necessary to:

• Process your orders
• Protect our systems
• Comply with UK law
• Serve you better

🧾 2. What Data We Collect

• Full name, delivery/billing address, email, phone number
• ID or proof of address (for finance or trade)
• Payment method (processed securely via Stripe, Klarna, SNAP, DivideBuy)
• Purchase and support history
• Photos/videos in showroom or during delivery (with consent)
• IP address, device data, and cookie preferences
• Fingerprint unlock data (for smart products)
• Marketing consent (email/SMS)
• Reviews, UGC, and influencer content you submit

⚖️ 3. Legal Grounds for Use

• Contractual obligation — fulfilling your order
• Legitimate interest — fraud prevention, marketing, service improvement
• Legal compliance — HMRC, ICO, police requests
• Consent — for marketing, cookies, or media use

🌍 4. Who We Share Data With

• Shopify, Klaviyo, Trustpilot, Gorgias, Zendesk (CRM & support)
• Google, Meta, TikTok (ads & analytics, anonymised where possible)
• Finance providers: Klarna, SNAP Finance, DivideBuy
• Verified staff in UK, UAE, Morocco, and China with role-based access
• Legal authorities for fraud or abuse cases

We never sell your data.

🛑 5. Media Use & Permission

We may capture video or photos during delivery, installation, or showroom visits for:

• Marketing (if you consent)
• Fraud prevention & training
• Brand protection

By allowing your image or review to be published, you grant REKLINE usage rights unless withdrawn in writing.

🧠 6. Artificial Intelligence & CCTV

• AI may be used to detect fraud, review authenticity, or assist support
• Showrooms and facilities are monitored by CCTV 24/7
• CCTV footage may be stored up to 12 months or shared with authorities

🧠 7. Biometric Smart Devices

• Fingerprint data is encrypted and stored locally (not in cloud)
• You are responsible for safe access control
• Misuse of biometric access is your responsibility

💻 8. Cookies & Tracking

• Remember your preferences
• Track site usage and conversions (Google/Facebook pixels)
• Personalise your shopping experience

Types of cookies: Strictly Necessary, Performance/Analytics, Marketing/Retargeting.

📲 9. Marketing, SMS & Opt-In

• We only send email/SMS offers if you opt-in
• Unsubscribing is instant and always respected
• We may use public reviews (e.g. Trustpilot) in ads with attribution

🔒 10. Data Security Measures

• AES-256 encryption for storage
• Role-based access control with audits
• Regular penetration testing & monitoring
• Secure backups with failover

🛡️ 11. Account Safety & Fraud Risk

• You are responsible for keeping login details secure
• We are not liable for phishing or impersonation attacks
• Suspicious activity may trigger fraud alerts or account suspension

⚠️ 12. Fraud Detection & Legal Recourse

• We track IPs, devices, and behaviour to detect fraud
• Evidence is stored for legal/civil claims if required
• Fraud can lead to service refusal, warranty void, and financial recovery

📁 13. Your Rights

• Access or correct your data
• Request deletion unless legally required to retain
• Request data in portable format
• Withdraw marketing consent anytime
• File complaints with the UK ICO

🛑 14. Data Breach Protocol

• ICO notified within 72 hours
• Affected users will be contacted directly
• All audit logs and backups secured and reviewed

🗓️ 15. Retention Timelines

• Purchase & delivery history: 6 years (HMRC)
• Media consent & footage: 24 months or until withdrawn
• CCTV recordings: Up to 12 months
• Support messages: 3 years from last contact

📬 16. Contact Us

Data Controller: REKLINE LTD
Email: privacy@rekline.co.uk
ICO Registration Number: [Insert]
Registered Office: [Insert Address]

This policy may update without prior notice. Latest version always available at rekline.co.uk/privacy.